Email works, and then it doesn’t work.

Email is adequate, but it devolves quickly — especially when multiple people are involved. Conversations become hard to follow. If someone loses something, someone else has to resend it to them. If someone new joins the discussion you have to forward a pile of emails to get them up to speed. You know the drill.

However, email is good at certain things.

• It’s universal — everyone has an email account.
• It’s simple — there’s no learning curve.
• It’s easy to send/reply via a mobile phone.
• It’s good for announcements, reports, and newsletters.

Basecamp is like the good parts of email plus a bunch of features expertly tailored for groups that work together.

• It organizes communications, discussions, and decisions.
• It keeps project status, reports, and files in one place.
• Important links, to-dos, and documents are stored together.
• It’s a central repository for everything project related.
• You control who sees which projects.
• It has the world’s best calendar.
• And it’s famously simple and easy to use.

Things Basecamp does that email doesn’t:

• Keeps everything project-related on one web page.
• Tells you what’s happening in all your projects right now.
• Shows you exactly what your teammates are working on.
• Quickly gets you caught up if you’ve been out of the office.
• Shows you exactly what got done on any given day.
• Basecamp prevents you from making big mistakes.
• Documents and archives your projects from start to finish.
• Sends a progress report every morning at 7am sharp.
• Shows project schedules on a single, beautiful calendar.