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Articles

Entrepreneurship

Learn what we’ve learned over 20+ years of building and running a small business.

Why Our Small Business Needed Project Management Software
Entrepreneurship

Why Our Small Business Needed Project Management Software

Two employees or two hundred — everyone needs a space to do their best work.

Which KPI is Most Likely to Be a Vanity Metric?
Entrepreneurship

Which KPI is Most Likely to Be a Vanity Metric?

Many KPIs are worthless. Here’s how to separate the good from the bad.

People, Not Robots
Entrepreneurship

People, Not Robots

Bringing the Humanity Back to Customer Support

Validation is a Mirage
Entrepreneurship

Validation is a Mirage

How do you know if what you’re doing is right while you’re doing it? You can’t be.

More articles in Entrepreneurship

Keep Digging
Entrepreneurship

Keep Digging

How to uncover what your customers truly want.

How We Structure Our Work and Teams
Entrepreneurship

How We Structure Our Work and Teams

An inside look at the specifics of how we decide what to do and then decide how to do it.

Why We Choose Profit
Entrepreneurship

Why We Choose Profit

We’re outspoken about running a profitable company in an industry that so often eschews profits for potential. So why?

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