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Planning a book launch

A book launch lines up press, bookstore events, and a launch party around a single publication date. Basecamp keeps the tour, pitches, and bookseller emails together, so the author and publicist always know what’s booked.

The Salt Road’s Calendar maps the six-city bookstore tour, and photos from the tour and font ideas for the cover fill Docs & Files. Publicity pitches move from pitched to published on a Card Table, reviewers and booksellers write in through , and To-dos count down to launch day.

Background by Shai Pal via Unsplash


The same core features are included with every package

  • Message Boards for internal announcements
  • To-dos for tracking work and accountability
  • Card Tables is our take on Kanban for process tracking
  • Chats & Pings for group chat and direct messaging
  • Scheduling for deadlines, milestones, and events
  • Docs & Files for storing assets
  • Reports & Automatic Check-ins for staying up on things
  • Connect your AI agents, Claude, ChatGPT, Muse, Grok Bot, and others
  • Rock-solid reliability and a record you can trust
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